Imagine you are a man. This may be more difficult for some readers, but I think everyone is capable of (readers of this blog are known to be very intelligent and creative). Then imagine you need to buy some sunscreen. This stuff can cost 20 or 30 dollars, so when you find some for 3 dollars, you leap at it. Even better, it is avowedly, specifically for men (“for men’s” actually, though I’m gambling that having just one man use it is acceptable as well.)
So keeping in mind that you are a man with your sunscreen, what would you think of the following message?
The picture is a little blurry, but it says:
Dream of a fairy princess. A pleasant beauty life of a natural science.
I’ve never felt more masculine.